Britannia Marie Gold

Advance Information*

Introduction

Britannia Marie Gold biscuits, a signature product of Britannia Industries Limited, are a household name in India and around the globe. Britannia Industries, one of India's leading food companies, prides itself on delivering high-quality and delicious products that cater to a diverse array of tastes and dietary preferences. The company's extensive product portfolio encompasses a variety of categories, including biscuits, bread, cakes, rusk, and dairy products like cheese, beverages, milk, and yogurt. Among its iconic brands are Tiger, Marie Gold, Good Day, 50:50, Treat, NutriChoice, and Milk Bikis.

Britannia Marie Gold has garnered immense popularity owing to its rich heritage, impeccable quality, and the sense of nostalgia it evokes. This detailed description aims to showcase every aspect of Britannia Marie Gold, from its ingredients to its nutritional profile, variants, and more.

Historical Background

Marie Gold has a storied history that dates back to the early 20th century. Named after the Grand Duchess Maria Alexandrovna of Russia, the Marie biscuit originally symbolized a blend of simplicity and regality. Britannia adopted and adapted this classic biscuit to cater to the Indian palate while retaining its essence.

Over the years, Britannia Marie Gold has transformed from just another tea-time companion to an indispensable part of the daily lives of millions. It represents a perfect blend of tradition and modernity, encapsulating the timeless charm of the original Marie biscuit with a touch of Indian flavors and nutritional needs.

Ingredient Profile

The consistent quality and delicious taste of Britannia Marie Gold are attributable to its carefully selected ingredients. Here's a detailed look at these components:

• Wheat Flour (Maida): The primary ingredient that gives Marie Gold its characteristic lightness and crisp texture.
• Sugar: Adds the right amount of sweetness without making the biscuit overly sugary.
• Edible Vegetable Oil: Provides the necessary fat content, enhancing the biscuit's crumbly texture and flakiness.
• Invert Sugar Syrup: Maintains the biscuit's moisture content, ensuring it stays fresh for longer.
• Leavening Agents: Typically Baking Powder (E500) and Sodium Bicarbonate (E501) are used to achieve the perfect rise and texture.
• Salt: Balances the flavors, providing a hint of savory undertones.
• Emulsifiers: Ingredients such as lecithin (E322) ensure a smooth blend of ingredients, contributing to the biscuit's uniform texture.
• Milk Solids: Though present in minimal quantities, they add a subtle richness to the flavor profile.
• Artificial Flavors (if any): Enhance the overall taste experience, sometimes including vanilla or other complementary flavorings.

Nutritional Information

A balanced snack, Britannia Marie Gold offers an array of nutrients, making it suitable for a quick, energizing bite. Below is a detailed breakdown of the nutritional content typically found per 100 grams of Britannia Marie Gold:

• Energy: 450 Kcal
• Protein: 7 grams
• Total Carbohydrates: 75 grams
• Sugars: 18 grams
• Total Fat: 13 grams
• Saturated Fat: 5 grams
• Trans Fat: Typically below 0.1 grams
• Dietary Fiber: 2 grams
• Sodium: 500 mg

Taste and Texture

Britannia Marie Gold biscuits are renowned for their delicate balance of taste and texture. Each biscuit is carefully baked to achieve a golden hue with a light, airy bite. The target is to procure a biscuit that crumbles softly, almost melting in the mouth with each bite. The balanced sweetness, coupled with a subtle hint of saltiness, makes it a perfect accompaniment to tea or coffee, and also enjoyable on its own.

Packaging

Britannia Marie Gold is offered in a variety of packaging options designed to cater to different consumer needs:

• Individual Packs: Typically ranging from 50 grams to 200 grams, ideal for individual consumption or small families.
• Family Packs: Larger packs, often 400 grams or more, perfect for stocking up for the entire family.
• Value Packs: Multi-packs offering a cost-effective option for regular consumers, ensuring they never run out.

Variants

Britannia understands the diverse preferences of its customer base and therefore, has expanded the Marie Gold range to include several interesting variants:

• Classic Marie Gold: The original, beloved for its timeless taste and texture.
• Marie Gold Vita: Enhanced with essential vitamins and minerals to provide added nutritional benefits.
• Marie Gold Plus: Specifically formulated with added fiber to aid digestion.
• Marie Gold Whole Wheat: For those who prefer whole grains, this variant combines the