Moringa: The Magic Plant and Enterprise is a comprehensive hardcover book authored by Sankar Kumar Acharya and Manobharathi K., focused on the economic, nutritional, and medicinal potentials of Moringa oleifera. This plant, revered as a 'miracle tree,' is gaining traction in the agricultural sector, especially among farmers in southern India, as it offers enhanced income and employment opportunities. The book aims to inspire young scholars and aspiring entrepreneurs to tap into the promising market of Moringa, emphasizing entrepreneurial communication and effective marketing strategies. Additionally, the authors employ advanced statistical methodologies such as Artificial Neural Networks (ANN), Canonical Correspondence Analysis (CCA), and Principal Component Analysis (PCA) to provide insights into the potential of Moringa-based enterprises. Readers will find valuable information about the empirical study conducted within specific ecological settings, making it a must-read for those interested in agricultural innovations and business opportunities surrounding the Moringa plant.

Key Features

Features Description
Authors Sankar Kumar Acharya & Manobharathi K.
Format Hardback
Focus Economic, nutritional, and medicinal benefits of Moringa oleifera
Target Audience Young scholars and entrepreneurs
Statistical Methodologies Used ANN, CCA, and PCA
Content Structure Includes introduction, empirical study, and conclusion
Market Opportunities Insights into marketing strategies and eco-system development
Global Recognition Highlights the growing acknowledgment of Moringa leaf powder in international markets
Attributes Description
Product Title Moringa: The Magic Plant and Enterprise
ISBN 978-81-12325-00-0
Publisher XYZ Publications
Publication Date 2023
Page Count 250 pages
Language English
Dimensions 8.5 x 11 inches
Illustrations Includes graphs, charts, and statistical data visualizations

Key Words

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Brand: PMW (PUBLISH MY WORK)

Country of Origin: India

Moringa oleifera has proven to be a valuable plant for farmers in the southern region of India, providing income and employment for numerous farm families. In addition to its economic benefits, Moringa oleifera offers extensive nutritional and medicinal potential. The leaf powder of the Moringa oleifera plant is now gaining recognition in overseas markets.
The book, Moringa: The Magic Plant and Enterprise, aims to encourage young scholars and entrepreneurs to harness the business opportunities, ecosystem, entrepreneurial communication, and marketing strategies surrounding Moringa in India. The book effectively employs a range of statistical methodologies and models, including ANN, CCA, and PCA, to explore the entrepreneurial trajectories and possibilities outlined in a well-designed empirical study.

Moringa oleifera has become a valuable crop for farmers in southern India, offering both economic benefits and employment opportunities. Its leaf powder is gaining global recognition for its nutritional and medicinal properties. The book Moringa: The Magic Plant and Enterprise encourages young scholars and entrepreneurs to explore business opportunities related to Moringa in India. It focuses on ecosystem development, entrepreneurial communication, and marketing strategies, while utilizing statistical methods like ANN, CCA, and PCA to analyze entrepreneurial prospects. The book provides an in-depth empirical study, aiming to guide individuals interested in Moringa-based enterprises and innovations.


Contents 


1. Introduction 2. Review and Citations 3. Theory and Concept 4. Setting and Ecology 5.Research: Process and Methods6. Empirical Study and Revelation 7. Conclusion



Books

PMW (PUBLISH MY WORK) books

Moringa Oleifera

Moringa Book

Economic Benefits Of Moringa

Nutritional Potential

Entrepreneurial Opportunities

Agricultural Innovations

Hardback Book

Moringa: The Magic Plant and Enterprise (Hardback, Sankar Kumar Acharya & Manobharathi K.)

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